{"id":814,"date":"2026-02-27T21:16:45","date_gmt":"2026-02-27T21:16:45","guid":{"rendered":"https:\/\/www.mojicollection.com\/?page_id=814"},"modified":"2026-03-19T20:34:22","modified_gmt":"2026-03-19T20:34:22","slug":"behind-moji","status":"publish","type":"page","link":"https:\/\/www.mojicollection.com\/it\/behind-moji\/","title":{"rendered":"Chi c'\u00e8 dietro MOJI"},"content":{"rendered":"\t\t
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Behind MOJI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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MOJI started from a simple, stubborn idea: take the rarity logic that makes trading card systems so compelling \u2014 and bring it into the physical world. Not a single object. A system that grows, evolves, and stays recognizable over time.<\/p>

The idea is Federico’s. The frustration was one every collector knows: each drop resets everything from scratch, scarcity is just marketing, there’s no continuity between one series and the next. MOJI was built to change that.<\/p>

Lorenzo and Tancredi joined naturally \u2014 three friends, one shared vision. Lorenzo brings relentless energy and a constant drive to build and learn. Tancredi is the pure creative of the group: the snitch mechanism in the packaging was his idea \u2014 that small pull tab that reveals only the gem before the collectible is uncovered, turning every opening into a ritual.<\/p>

We are three people building something from scratch, convinced that collecting deserves more structure, more continuity, and a community that truly lives around it.<\/p>

MOJI is still at the beginning. And that’s exactly the right time to be here.<\/p>

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Federico \u2014 Product & Brand<\/strong><\/p>

Lorenzo \u2014 Operations & <\/strong>Growth<\/strong><\/p>

Tancredi \u2014 Creative Direction<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Behind MOJI MOJI started from a simple, stubborn idea: take the rarity logic that makes trading card systems so compelling \u2014 and bring it into the physical world. Not a single object. A system that grows, evolves, and stays recognizable over time. The idea is Federico’s. The frustration was one every collector knows: each drop […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-814","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/pages\/814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/comments?post=814"}],"version-history":[{"count":38,"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/pages\/814\/revisions"}],"predecessor-version":[{"id":1214,"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/pages\/814\/revisions\/1214"}],"wp:attachment":[{"href":"https:\/\/www.mojicollection.com\/it\/wp-json\/wp\/v2\/media?parent=814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}